Here are three basic tips to get you started. Donald Trump and Fox News are said to have one of the strongest marriages in political showbusiness. As little as 10 years ago, when you talked about "media" there were really only three possible things being discussed: television, print (newspapers and magazines) and radio. Anything that is considered old media, such as television, film or paper-based products, are not part of new media. Likewise, if you primarily rely on social media or other forms of new media, it wouldn’t hurt to add in some traditional advertising, as well. If you think new media is the way to go in the digital media vs. traditional media debate, you have several options when it comes to channels and strategies. Digital/New Media includes all writing of audio-visual production intended for the Internet, mobile devices, evolving technological devices such as the iPad, or any other platform thought of as “new media” by the industry as of the start of the 2008 MBA. Let’s take a look at some of the newer marketing methods … As a medium, radio has always had immediacy on its side. Radio and social media are often referred to (with no hard feelings here!) Twitter, Facebook, and online news serve in publishing the news in the same minute or even the same second. 1 Around four-in-ten Americans trust Fox News. It is considered as a news tool, you can check the news as soon as it happens and not have to wait for the morning newspaper every day. The Pew Research Center found that the Wall Street Journal is read by people of all political leanings and is the only news source that is more trusted than distrusted by people all across the political spectrum. Liberal-leaning outlets like Mother Jones and ThinkProgress also rank lower than major media players like The Wall Street Journal and The New York Times. For the sake of our discussion, we will subsume all these under the term new media . The … New media technology is any type of technology transfers information through digital techniques, computerized systems or data networks. The Wall Street Journal has a bias rating of "Center" according to AllSides. Other terms used include digital media, online media, social media, and personal media. Nearly the same share distrust it. Below are two links with comprehensive information on contributing and searching wikis for information. as old media and new media. There is, however, some debate but it has been accused of being biased to both the left and the right. That being said, if your budget is on the smaller side, new media is a highly effective way to reach consumers across most demographics. Furthermore, new media is accessible anytime and anywhere. The term new media itself has been critiqued by some for setting up a false dichotomy between new and old. 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