To keep up with the rising demand from Chinese consumers, Tmall Global said it plans to double the number of brands in three years. Two friends from my home country, Sweden, had exported food products for a couple of years, to wholesalers in Zhengzhou. 4.1. Analytics generated from platform, such as sales performance and consumer preferences, can help brands make more-informed decisions about their China strategy. https://www.eventbrite.com/e/tmall-global-merchant-connect-2020-registration-109192724378, Digital Documentation and Virtual Access to Cultural Heritage, 7 Takeaways on the Future of Chinese Travel, China’s Golden Week 2020 Travel News Roundup, All Eyes On China’s First Post-COVID Golden Week, How Edinburgh Leads European Destination Marketing for China in 2020, What Overseas Brands Can Learn from China’s Restart: Three Webinar Takeaways. How Tmall Overseas Fulfillment Works. Alibaba is extremely popular with Chinese consumers wanting to buy foreign brands cross-border, and now they want to draw Kiwi merchants to the platform. Merchant Basic Information Form. Alibaba’s B2C platform Tmall Global is offering support to its merchants during the coronavirus epidemic, including waiving services fees. All rights reserved. Tmall Global has launched a set of new services to help international brands manage their entry into China in a more-efficient and low-risk way, the cross-border e-commerce site said Thursday.. Between an expanding middle class and an increase in discretionary income across multiple consumer demographics, the growth of consumption in China has been trending steadily upward in recent years. 4. Contract valid until 31 December 2014 US $25,000 for all Tmall Global merchants The platform allows brands and retailers without operations in China to build virtual storefronts and ship products into China. As part of the TOF solution, the Tmall Global team provides brands with marketing advice and tools to help boost brand awareness. In 2018, the number of new flagship stores on Tmall Global doubled from the previous year, and that growth is expected to accelerate further this year. These cookies do not store any personal information. The cross-border model requires merchants no longer to have a legal entity in China nor hold stock in the country. To open a specialty store on Tmall Global, you need to be a merchant with documents of brand authorization giving you distribution rights to sell their products without geographical restrictions in China. Continuing our Marketplaces 2018 series, we look at Tmall Global which is part of the Alibaba group and offers international merchants access to China. As a Xinxilan merchant, you will benefit from: An opportunity to sell your products on Tmall Global - Alibaba's Global shopping platform, currently providing access to … Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. Tmall Global says it plans to launch other versions in addition to English, such as Spanish, Japanese and Korean, in the future. 70% Female Annual Income Over RMB100,000 (US$14,500) 2014. Apart from offering merchants assistance during the onboarding process, Tmall Global will advise merchants on optimizing their operations after they establish a presence on the platform, such as providing analytics to help merchants fine-tune their product assortment that best capture the taste of Chinese consumers. Tmall Global, which celebrated its fifth anniversary in February 2019, was designed to make cross border e-commerce easier for global brands. Any Merchant operating on Tmall Global must pay an annual fee. Copyright © 2016–2020 Jing Culture & Commerce. If it is a certified Tmall Global Partner TP, the TP must have the appropriate Assessment score to service the Brand/Merchant (Based on TP management team assessment) If TP does not qualify, the Merchant must decide if it will self-operate in partnership with their … Tmall Global helps to connect more than 25,000 brands from 92 countries and regions with more than 800 million consumers across Alibaba’s platforms. These cookies will be stored in your browser only with your consent. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. According to China’s Ministry of Commerce, consumption is the biggest driver of the country’s economic development, accounting for more than 65% of gross domestic product growth in the first quarter of this year. How to Sell on the new platform of Tmall Global ( merchant.tmall.hk ) and what are the opportunities for small and medium Brands? Tmall Global greatly simplifies the process for Chinese to purchase goods from overseas. You also have the option to opt-out of these cookies. Logistics information must be trackable throughout the length of the process. There are two ways to join Tmall’s platform: Tmall Global | 5,951 followers on LinkedIn. 2016 <23. Tmall is the largest business-to-consumer (B2C) retail platform in Asia enabling businesses to sell directly to millions of consumers throughout China. If the merchant has obtained exclusive authorization from a brand owner to use their brand to set up an overseas flagship store on Tmall Global, the merchant will need to provide a copy of the licensing agreement; Completed and signed Tmall Global merchant service agreement; Tmall … It is the largest and most comprehensive cross-border B2C online marketplace targeting the China market. In response, Alibaba used the event to publicly pledge to bring $200 billion worth of imported products and services into China over the next five years. The firm’s annual service fee for the first half of 2020 will be waived for all Tmall Global merchants on board before this coming July. This category only includes cookies that ensures basic functionalities and security features of the website. “We believe the launch of this English-language website will expedite the process for brands and merchants to introduce their products to Chinese consumers.”. Tmall Global is actively seeking leading global consumer brands for its platform in the following categories: Please click on Register and fill out a brief survey for the Tmall Global Merchant Connect event. This process can easily take 4 to 8 months, therefore, Tmall global reduces time and costs. They simply fill out a questionnaire and describe their business, and Tmall Global will contact successful applicants within 72 hours to discuss the onboarding process. Rising consumer spending power and enthusiasm for online shopping are driving businesses to tap into China. You will receive an email confirmation for an assigned time slot and a Zoom invitation to join the meeting. The upward momentum has encouraged many international brands of all sizes, such as U.S.-based Evereden, Australian retailer Chemist Warehouse, Japanese cosmetics maker Kanebo and even Rwanda coffee vendors to expand their operations to China to capture the country’s bourgeoning demand for imported goods. 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